CPG Package Design
+ Brand Refresh
You’ve got it all figured out, or so you thought. You developed the perfect product, you have your ideal target audience built out, you made all the industry contacts and finally have your product out in the world.
But, for some reason, it just isn’t flying off the shelves the way it should. We see you. 👀
It can be hard getting a product to market, and starting a new CPG brand is difficult right now - after all, there are so many amazing products out there built by passionate, knowledgeable, creative founders just like yourself. You need to find a way to stand out.
Lucky you found us.
Problem, meet solution.
We’ve seen it all before, and we can help you update your brand so that it’s strategic, data-based, and tells a story that people can’t help but flock to. We want to help you pop on shelf and build that loyal fan base that will support you for years to come. What we’re proposing is simple:
Six weeks to print-ready, pop-off-the-shelf packaging. We’ll help you develop your brand identity, your brand voice + personality, and build out a few collateral pieces, so you can hit the ground running in style.
What’s included:
CPG Brand + Packaging Foundation
Strategic Business Plan Review + Branding Insight
Shelf Set Competitive Analysis
Design Strategy
Moodboard
Logo Suite
Colors + Fonts
Brand Style Guide
3 Packaging Component Design Buildout
File Pre-Press + Prep for Release
All in 6 weeks time
As you can see, this is a bit different than a usual branding package. This is specifically tailored to those brand founders that are ready to rock and roll, they just need that strategic push to send them into the stratosphere.
How do you know if you’re ready? It’s easy! If you have this info, you’re ready to go!
Is this for you?
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Do you need package design for a new product? Are you updating, redesigning or adding onto your current product line? Do you have a start date and timeline?
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Do you have a grasp of who they are so we can hit the ground running?
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Are you selling regionally, nationally, or internationally? Is the product part of distribution, retail, or wholesale?
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Do you have a retailer/wholesaler in place and understand their volume, storage and on-shelf requirements?
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Do you have a printer and have an outline + content for the packaging (dimensions, material, barcodes/batch codes, print run quantity, etc.)?
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Do you have any food claims + certifications (organic, non-gmo, gluten-free, etc.)? Do you have nutrition facts and ingredient information?
If you’ve got all your ducks in a row and you’re ready for a new brand in six weeks, let’s go!
If not, we’re happy to chat about some of our other offerings to get you here. It’s just a bit more work on the front end to get your brand ready.
Set up a free consultation with us to see how we can help!
Add-Ons
AVAILABLE SERVICES TO ADD TO YOUR PROJECTNeed a bit more oomph? We have these handy add-ons you can bring in on your project to make your brand even more enticing.*
ADD-ON #1
StARTER WEBSITEWebsite
HOME PAGE + CONTACT PAGE
ADD-ON #2
RELAUNCH STARTER PACKSocial Media
INSTAGRAM FEED LAYOUT INSPO • PROFILE IMAGES + HEADING GRAPHICS FOR FB, LINKEDIN & X • STOCK PHOTO LIBRARY • SQUARE + STORY TEMPLATES IN FIGMA, ILLUSTRATOR OR CANVA
ADD-ON #3
PRODUCT PHOTOGRAPHYPhotography
PRODUCT WITH FINAL PACKAGING
*Note - this will add additional time to your project which will be determined and agreed upon at booking.
BRAND WITH STRATEGY
✺
BEAM WITH PRIDE
✺
DRIP WITH CONFIDENCE
✺
BRAND WITH STRATEGY ✺ BEAM WITH PRIDE ✺ DRIP WITH CONFIDENCE ✺
RADICAL CREATIVITY
✺
RUTHLESS TENACITY
✺
REBELLIOUS APPROACH
✺
RADICAL CREATIVITY ✺ RUTHLESS TENACITY ✺ REBELLIOUS APPROACH ✺
WOMAN OWNED + OPERATED
✺
CERTIFIED BRAND STRATEGISTS + ARCHITECTS
✺
BASED IN SUNNY CALIFORNIA
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WOMAN OWNED + OPERATED ✺ CERTIFIED BRAND STRATEGISTS + ARCHITECTS ✺ BASED IN SUNNY CALIFORNIA ✺