Dot x Ott

Restaurant
Written By Shannon LaBare
 

SERVICES

  • BRAND IDENTITY

  • LOGO SYSTEM

  • COLLATERAL DESIGN

  • PACKAGING DESIGN

 

Seasonal Provisions + Modern Mercantile

Dot x Ott reached out to Purveyor Branding Co. with a little less than a year before their doors opened. We hit the ground running as part of the creative team, leading branding and marketing in collaboration with interior designer and creative visionary Jeran McConnel of Oleander + Palm.

One of our first marketing pushes was a holiday gift box for Dot x Ott’s first showing at Bakersfield Second Saturday. We designed custom packaging that could also function as a yearly holiday “black label” aesthetic, and the process then informed the packaging we crafted to hold precious inventory for sale.

Inside, we made sure everything was on-brand — from the to-go cups to the mugs to sip coffee while in-store to the stickers used to seal bread and to-go boxes. For the building’s exterior, we crafted custom signage and had parts repainted and refreshed to bring some modern elements.

Dot x Ott is now open to high remarks! What was once just a name and a building now has a brand built on strategy, a unique aesthetic and a community-minded point of view.

DOT x OTT

❋

Shannon LaBare
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