Moo Creamery
SERVICES
BRAND STRATEGY
LOGO + MENU REFRESH
WEBSITE
Food For Every Mood
Moo Creamery reached out to Purveyor Branding Co. to bring clarity to their brand’s messaging and help them show the value of their products and services. Because Moo is not your grandparents' diner, we knew they needed a strategy that would highlight their differences — from their scratch kitchen to their moo-made offerings to their craft approach.
While helping Moo cultivate a more grown-up look, we also wanted to keep their quirky, tongue-in-cheek tone. We simplified and modernized the Moo logo while maintaining its original essence, and then we turned to the menus and website to bring consistency with their updated look.
Moo’s food has always been delicious. Now their customers and potential customers know it!
